Phase 2 · marketing
TRACE
Marketing Analytics
I measure attribution, campaign performance, and show you what's actually working.
internal
Skills
What TRACE does for you
Multi-touch attribution
First-click, last-click, linear, time-decay. You pick.
Per-campaign performance
CTR, CPL, ROAS broken down by audience and channel.
Ready-made dashboards
No GA4 or Looker config. Available from day 1.
Without TRACE
- GA4 incomprehensible for non-marketers
With TRACE
- Metrics in human language
Use cases
Real use cases
Businesses with ad spend
Spend €5K/mo. TRACE tells you exactly which €1K generated what.
Setup
How to activate
1
Connect ad accounts + GA
OAuth. 5 minutes.
Integrations
Meta Ads
Google Ads
GA4
FAQ
Questions about TRACE
Available in
TRACE is included in these tiers
Starter
€49/mo
Growth
€199/mo
Pro
€499/mo
Enterprise
Custom
Works with TRACE
PULSE
Marketing Manager
“I lead NOVA and TRACE. KPIs: CTR, CPL, ROAS, engagement.”
NOVA
Content Generation
“I write posts, emails, and localized content in any language your market speaks.”
COO
Chief Operating Officer (COO)
“I consolidate your AI team's data and send you daily briefs + weekly reports. Name me whatever you want.”